NSC Unveils New Logo and Renewed Commitment to Safety

America’s leading nonprofit safety advocate dedicated to saving lives, from the workplace to anyplace.

June 01, 2020

Itasca, IL – To open National Safety Month, NSC has unveiled a new look for the next chapter of safety and a renewed commitment to eliminating the leading causes of preventable death and injury focused on the workplace, roadway and impairment. Preventable injuries are the third leading cause of death behind heart disease and cancer. In fact, every three minutes someone dies from something preventable like a car crash, drug overdose or fall, according to Injury Facts®

The new look pays homage to the heritage of the green cross while incorporating a modernized appearance representing the four NSC values as symbolized by the four corners that, together, form a cross. The NSC values are: Be Safe - a commitment to our mission of safety; Be Bold - to challenge the status quo; Be Impactful - to exceed expectations; and Be NSC - to collaborate with others to achieve results.

“Safety doesn’t stop in the face of a pandemic. NSC has been America’s leading nonprofit safety advocate for more than 100 years. In that time, we’ve navigated unprecedented safety challenges, from the Industrial Revolution to the Great Depression,” NSC President and CEO Lorraine Martin said. “We are facing a similar sea change now that spans generations, and NSC is committed to doing whatever it takes to create a culture of safety in every workplace across the country. Today and always.”

As part of that commitment, NSC is helping companies prioritize worker safety during this critical time through its SAFER: Safe Actions for Employee Returns effort. Thanks to insight from the country’s leading safety and health professionals, companies, public health organizations, legal professionals, nonprofits and government entities, NSC has created general and industry-specific guidance to help businesses align safety with their objectives.

To learn more about NSC, visit nsc.org/about.

About the National Safety Council
The National Safety Council is America’s leading nonprofit safety advocate – and has been for over 100 years. As a mission-based organization, we work to eliminate the leading causes of preventable death and injury, focusing our efforts on the workplace, roadway and impairment. We create a culture of safety to not only keep people safer at work, but also beyond the workplace so they can live their fullest lives.

Partner with NSC

With a century-long legacy, the National Safety Council is a global center for safety expertise. Let's work together to align resources. We look forward to learning about ways we can join efforts to expand safety everywhere!

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