Responsibility.org, Safety Partners Launch End Impaired Driving Campaign

The definition of 'impairment' has changed.

Ralph Blackman is president and CEO of the Foundation for Advancing Alcohol Responsibility.

​Safety issues aren't just one person's responsibility. The Foundation for Advancing Alcohol Responsibility joins the National Safety Council in recognizing June as National Safety Month because we know that all of us, together, need to be proactive champions in order for change to happen.

For 25 years, the Foundation, (Responsibility.org), has led the fight against drunk driving and underage drinking. Our free resources and programs about the dangers of underage drinking have been shared in thousands of classrooms across the country and started millions of conversations about alcohol between parents and kids. Our educational materials have helped countless prosecutors and judges adjudicate drunk driving offenses, and through partnerships with elected officials at the state and federal level we have ensured that transportation and health legislation includes provisions that encourage safety. We have partnered with law enforcement to increase training opportunities for the officers who are the front line in preventing traffic crashes.

We have seen the impact of our work in the numbers. Drunk driving crashes and fatalities have declined over the last 10 years, and underage drinking is at an all-time low. Fewer high school students say they consumed alcohol for the first time before they were 13 years old.

But there is more work to be done.

In addition to our focus on preventing drunk driving, we're following the increase in drugged driving. We also know that, because of the ever increasing prevalence of smartphones, distracted driving continues to take lives on our nation's roads, and no one gets as much sleep as they should. As a result, the definition of the word "impairment" has evolved and expanded. Now, impaired driving is more than just drunk driving; impaired driving also includes drugged, drowsy, and distracted driving as well.

To underscore this point, we partnered with the National Safety Council and many other health and safety partners last year to launch our End Impaired Driving campaign with a PSA in English and Spanish. The PSA calls for each of us, individually, to make choices that will prevent crashes and save lives on our roads. Our hope is that together, we can end impaired driving. You, too, can make a difference – follow Responsibility.org on twitter and facebook to learn more.

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